The BBA (Hons) Business and Management degree, offered in partnership with the University of the West of England, UK, is a multidisciplinary programme that leads to a wealth of career options, both in the private and public sectors. The course offers a comprehensive perspective on business management, aiming to equip students with in-depth knowledge of current business and management practices. The participatory and interactive teaching and learning methodologies provide students with the practical competencies necessary for achieving business success, while the analytical and inquiring approach to analyzing business problems helps students communicate effectively in a variety of forms. Throughout the course, students will have the choice of a wide selection of modules, which have been designed to provide them with a strong foundation in business while developing their ability to work effectively within a group. Moreover, students will develop essential skills— including problem-solving, decision-making, and communication while in a disciplined and structured environment.
On successful completion of the BBA course, students will be able to demonstrate:
To qualify for the foundation programme, you must have one of the following:
*Any other qualification must be approved by the Programme Leader before being accepted.
To be eligible for direct entry, you must meet the following criteria:
| Semester 1 | Credits | Semester 2 | Credits |
| Introduction to Business and Management | 15 | Understanding the Principles of Marketing | 15 |
| Understanding Business and Financial Information | 15 | Business Decision Making for Management | 15 |
| Understanding the Business and Economic Environment | 15 | Enterprise and Entrepreneurship | 15 |
| Understanding Organisations and People | 15 | Contemporary Business Issues | 15 |
| Semester One | Credits | Semester Two | Credits |
| Research method for Business | 15 | Introductory Business Research Project | 15 |
| Management Skills | 15 | Managing People | 15 |
| Operations and Supply Chain Management | 15 | Accounting Information for Business | 15 |
| International Business | 15 | Marketing Planning and Practice (Marketing Route) | 15 |
| Market Analysis for Private Investor (Accounting and Finance Route) | 15 |
| Course Type | Module | Credits |
| Year-Long | Critical Business Enquiry Project | 30 |
| Semester One | Managing Organisational Change | 15 |
| Strategic Management | 15 | |
| Digital Marketing Communications | 15 | |
| Semester Two | Global Marketing Management | 15 |
| Brand Management | 15 | |
| Integrated Business Management Simulation | 15 |
| Course Type | Module | Credits |
| Year-Long | Critical Business Enquiry Project | 30 |
| Semester One | Managing Organisational Change | 15 |
| Strategic Management | 15 | |
| Accounting for Managers | 15 | |
| Semester Two | International Business Management Simulation | 15 |
| International Financial Management | 15 | |
| Investment Management | 15 |